Organise complete poster display for the actual locations
Printing posters and placing them are different services. An order can include sites, printing, delivery, installation and removal. What matters is which locations may be used and how production fits the display timetable.
Separate booking from practical work
Clarify finding and booking suitable locations or placing posters at already approved sites. Installing supplied posters differs from a campaign with printing and site booking.
Describe removal alone or an artwork change as well. Printing, installation, later servicing and removal are not automatically included together. A quote should distinguish these tasks and responsibilities.
Describe the region and actual sites
State the town or region and intended settings, such as cultural poster sites, shops or event locations. Existing sites can be described in one concise list. Available places and dates need actual confirmation.
A particular area, many sites or prominent positions do not guarantee impact. Compare actual locations, format, visibility and display time instead of accepting unsupported reach figures.
| Site question | Useful enquiry detail |
|---|---|
| Existing sites | Location, holder and usable format |
| New booking | Region, setting and availability |
| Indoors | Operator agreement and rules |
| Outdoors | Location-specific use and installation |
Clarify permissions and approvals first
Public land, private surfaces and operated poster sites may follow different requirements. Temporary, cultural or political placement is not regulated identically everywhere. Check the municipality, location and type of project.
An owner’s consent does not automatically answer every public-law question. Agree who checks the necessary permissions and approvals. A quote enquiry itself authorises neither display nor unilateral use of someone else’s surfaces.
Agree formats, designs and quantities
State formats and quantities per design or language. The total provides only an initial overview. Allocation across different sites must be clear; spare posters should reflect actual need and operator requirements.
A format name alone is not always enough for specialist holders. Printed size, visible area, paper and processing must suit the site. Large formats may comprise several parts, which need identification for production and delivery.
Plan display time and delivery together
Coordinate start and end with booking, artwork, approval and transport. The operator may need posters well before display begins. Its confirmed delivery deadline matters.
Clarify labelling, sorting and handover location. Delivery dates, replacement posting and design changes need agreement. A simultaneous start across every site should not be assumed without a confirmed process.
Installation, checks and removal
Agree pasting, insertion or another suitable fixing method. Surface, access, working times and existing holders affect the effort. Safe use of roads and pedestrian routes must be considered.
Clarify damaged posters, checks, placement photos and remaining stock. Removal, transport and restoration may be separate tasks. Documentation of placement does not establish a particular advertising impact.
Compare the lowest-cost suitable complete service
Compare the same sites, formats, designs, quantities and periods. Booking, permissions work, printing, spares, sorting, transport, installation and removal can determine cost. A printed unit price is not the price of complete placement.
Choose the lowest-cost suitable execution meeting quality and deadline. Include useful spare stock and internal preparation or transport work. Unknown shipping charges are not free; a national average cannot replace a quote for actual sites.
| Item | Compare in the quote |
|---|---|
| Booking | Actual sites and display period |
| Permissions | Responsibilities and potential charges |
| Printing | Formats, designs, run and spares |
| Execution | Sorting, transport and installation |
| Completion | Servicing, removal and remaining stock |
Frequently asked questions
Is printing included in placement?
Only if agreed. State whether finished posters exist or production and artwork work are needed.
Can I specify my own sites?
Yes. Describe locations, holders and existing approvals. Actual permission to use them is checked for the location.
Does every placement require the same permission?
No. Location, municipality, land type and project determine assessment. A uniform Swiss-wide assurance is inappropriate.
How many spare posters are needed?
This depends on quantity, material, display and operator requirements. Agree a justified reserve rather than a universal mandatory percentage.
When should posters be delivered?
By the operator’s confirmed deadline. This can precede display and needs inclusion in the production schedule.
Is removal after the campaign included?
Not automatically. Clarify dismantling, transport, site condition and remaining posters explicitly.
